Solving The Internal Conflict causing Decision uncertainty

Advisory for senior leaders navigating growth, change and the internal shifts that come with building what’s next.

Leaders partner with me at different moments in their leadership

The Leader Navigating Growth

You’re still in the seat. The business is moving. But decisions feel heavier than they used to. Growth has brought more options, more second-order consequences, and fewer clear answers. What used to be instinctive now requires more deliberation. You’re not stuck, but you are slowing down, second-guessing, or carrying decisions alone because the stakes are higher and the margin for error is thinner.

The Leader Navigating AI

AI, complexity, and speed have changed the decision environment. You’re surrounded by data, tools, and advice, yet clarity feels harder to come by. There are too many plausible paths and not enough time to pressure-test them properly. You’re expected to move decisively while the ground is shifting beneath you, and certainty no longer shows up the way it used to.

The Leader Navigating "What’s Next"

The old role, the old title, no longer fits, but the familiar still feels safer than the unknown. You have options, but they all seem to pull you back toward what you already know rather than what actually aligns now. Instead of clarity, there’s looping, hesitation, or defaulting to something that looks good on paper but doesn’t feel right. The question isn’t what you can do. It’s what aligns to who you are now.

Clarity & Guidance Built From Experience

I’ve spent more than two decades leading, building, and advising inside global businesses where the decisions carried real consequences. Growth, change, reputational risk, and the pressure to get it right were part of the job, not abstractions.

I’ve also lived the moment when the role you’re in no longer fits the decisions you need to make next. When the old playbook stops working and familiarity becomes a constraint instead of an asset.

That combination matters.

It means I don’t approach this work from the outside, and I don’t offer generic advice from a distance. I work with leaders the way I would want someone to work with me: grounded in context, honest about trade-offs, and focused on helping you find clarity when the answers aren’t obvious.

This isn’t coaching. It isn’t a packaged framework. And it isn’t about telling you what to do.

It’s a structured, one-to-one advisory partnership designed to help you regain clarity, pressure-test your thinking, and make decisions you can stand behind when the stakes are real.

Explore Partnership Options

The Manual for when success stops feeling like success

In Whose Ladder Is This?, former global executive and creative strategist Kevin Simcock shares a raw, honest account of what happens when achievement no longer aligns with identity.

Part memoir, part guidebook, this is not a story of burnout or breakdown. It’s a story of awakening. Through vulnerable storytelling, insight-rich reflection, and hard-won clarity, Kevin walks you through the messy but necessary process of letting go of who you thought you had to be, so you can step into the version of yourself that was waiting all along.